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Wall Street’s main indexes opened lower on Friday as investors continued to pull back from semiconductor stocks, extending a broader reassessment of the artificial intelligence-driven rally that had powered markets to record highs earlier this year.

The Dow Jones Industrial Average fell about 486 points, or 0.9%, while the S&P 500 lost 1.1%.

The Nasdaq Composite dropped 1.7%, reflecting renewed weakness across technology stocks.

The latest decline followed another sharp selloff in semiconductor shares on Thursday, with investors questioning whether the pace of AI-related capital spending can be sustained after months of strong gains.

Semiconductor stocks extend losses

Chip stocks led the market lower in trading as the sector’s recent pullback accelerated.

Nvidia shares fell about 3.4%, while Applied Materials and Lam Research each dropped more than 5%.

Intel, KLA Corporation, Arm and Micron Technology also traded lower.

The iShares Semiconductor ETF (SOXX) and the VanEck Semiconductor ETF (SMH) both declined more than 3%.

The Philadelphia Semiconductor Index remained under pressure after hitting a nearly two-month low on Thursday.

The benchmark has fallen more than 19% from its late-June record high and was on track for its worst weekly performance since March 2025.

The weakness came despite strong quarterly results from Taiwan Semiconductor Manufacturing Co. (TSMC) and upbeat guidance from ASML, suggesting investors remain focused on broader concerns surrounding AI infrastructure spending rather than company-specific earnings.

The selloff was not limited to US markets.

Semiconductor shares also weakened across Asia-Pacific and European markets on Friday.

Chinese startup Moonshot AI also added to competitive concerns after unveiling a new artificial intelligence model that it said narrows the gap with leading US offerings.

Netflix drops after weak outlook

Technology stocks faced additional pressure after Netflix forecast third-quarter revenue and earnings below Wall Street expectations.

Netflix shares plunged more than 11% in trading despite reporting second-quarter results that were broadly in line with analyst estimates.

Elsewhere, Intuitive Surgical fell 11% after maintaining its da Vinci procedure growth forecast and warning that insurance-plan changes may be delaying patient care.

Investors also awaited the University of Michigan’s consumer sentiment survey and industrial production data later in the day, which were expected to provide further insight into the health of the US economy following a busy week of inflation reports and second-quarter earnings.

Although major US banks delivered solid earnings earlier in the week and recent inflation data came in softer than expected, those positives failed to offset mounting concerns surrounding technology valuations.

Geopolitical tensions remain in focus

Investors also monitored escalating tensions in the Middle East.

The US military said it completed its sixth consecutive evening of strikes against Iran, targeting military infrastructure, logistics assets and maritime capabilities.

Iran, meanwhile, said it had targeted US military forces in Syria and Bahrain, while Kuwait reported that an Iranian attack struck a power and water desalination plant.

The renewed conflict has further weakened the fragile truce reached last month and continued to disrupt energy flows through the Strait of Hormuz, a critical shipping route that normally carries around one-fifth of global oil supplies.

Oil prices moved higher amid the geopolitical developments. US West Texas Intermediate crude traded above $81 a barrel, while Brent crude rose above $86 a barrel.

The CBOE Volatility Index, often viewed as Wall Street’s fear gauge, also climbed to its highest level in more than a week as investors adopted a more cautious stance heading into Friday’s session.

The post Dow sinks 480 points as AI selloff deepens, chip stocks extend losses appeared first on Invezz

The lazy read on the ETH price at $1,576 — down roughly 46% this year — is that the analyst community has gone bearish with it. The published numbers say something stranger: the most institutional bull on the street, Standard Chartered, still carries a $7,500 end-2026 target, while Citi’s freshly cut $3,175 target — the reduced one — implies a double from here, and its recessionary bear case sits at $1,198 (CoinGecko’s expert survey, July 2026). The real bear number lives somewhere the sell side won’t print it: Kalshi’s regulated prediction market prices an 18% chance ETH trades below $750 in 2026, per Yahoo Finance. That, in plain terms, is the actual live spread on Ethereum right now — $7,500 hope against a $750 tail — and the market price sits closer to the tail than to any target on the board.

Having tracked this bull/bear series across equities all year, ETH presents a structure none of the stock names share: the widest gap between public conviction and private positioning. Fundstrat’s Tom Lee spent early July arguing Ethereum “could be a $5 trillion network” — implying six-figure percentage upside from today’s roughly $190 billion market cap — while reporting by Wu Blockchain’s research desk documents that Fundstrat’s own 2026 outlook privately modelled a first-half pullback into the $1,800–$2,000 range. The market has since undercut even the private number. When the loudest bull’s internal base case breaks and the price keeps falling, the question stops being “who is right?” and becomes “what would force either side to capitulate?” — and that question has three dates attached to it.

Key Facts:

  • • ETH trades near $1,576 as of July 1, 2026 — down roughly 46% year-to-date — CoinGecko
  • • Bull case: $7,500 by end-2026 — Standard Chartered’s institutional target, with $40,000 modelled by 2030 — CoinGecko expert survey
  • • Bear case: $1,198 — Citi’s recessionary scenario, alongside a cut 12-month base target of $3,175 (from $4,304) — CoinGecko
  • • Tail risk: Kalshi’s regulated prediction market prices an 18% probability of ETH below $750 in 2026 — Yahoo Finance, June 22, 2026
  • • Fundstrat’s public base case for ETH reached $12,000, while its 2026 outlook privately modelled an $1,800–$2,000 first-half pullback — Wu Blockchain Substack
  • • BitMine holds 5.62 million ETH (~$9.7 billion as of June 15) and bought 76,881 ETH in a single June week — Yahoo Finance
  • • A former Ethereum Foundation contributor warns core development needs roughly $30 million annually amid a possible funding shortfall — Yahoo Finance

What’s actually happening: a 46% drawdown with a fight over the floor

Ethereum’s 2026 has been a repricing of everything the 2025 bull market believed. The year began with ETH as the institutional tokenisation play; it enters late July fighting to reclaim $2,000, with technical analysts framing that level as the “biggest obstacle” on any recovery path and community capitulation showing in real time — the most-upvoted ETH investment threads this month are from holders who sold near $1,100 asking whether to return. The proximate causes stack: crypto ETF flows spent eight weeks in net outflow before stabilising — with Ether funds still bleeding even as Bitcoin funds recovered, as FinanceFeeds tracked in the July 16 ETF flow report — while Citi explicitly tied its target cut to slow US market-structure legislation and weakening on-chain activity.

Beneath the price, a governance subplot is feeding the bear case: the proliferation of parallel organisations — Etherealize, the Ethereum Community Foundation, EthLabs, and now an “Ethereum Institutional” initiative — has left even core community forums asking who actually funds and steers protocol development. Trent Van Epps, a former Ethereum Foundation contributor, put a number and a timeline on it: “From recent conversations across all core development, there is a risk we will enter a slow-burning funding crisis within the next 3-9 months,” he warned, citing roughly $30 million in annual funding needs. (Yahoo Finance)

Industry response: treasuries accumulate while the ETF door revolves

The strongest counterforce to the drawdown is corporate: BitMine — the Ethereum treasury vehicle Tom Lee chairs — held 5.62 million ETH worth roughly $9.7 billion as of June 15 and added 76,881 ETH in a single week of the drawdown. That is the Strategy playbook mapped onto Ether: a listed balance sheet converting equity and debt into protocol ownership on every dip, price-insensitive by design. Set against it, the ETF channel keeps leaking — Ether funds posted outflows even on days the broader crypto complex recovered — and the split matters for microstructure: treasury buyers lock supply for years, while ETF flows mark sentiment daily.

Lee’s public posture through the drawdown has not moved an inch. “Should Ethereum be a trillion or $2 trillion or a $5 trillion network value? Yeah, I can easily see it in the next few years,” said Tom Lee, Co-founder at Fundstrat and Chairman at BitMine, on the New Era Finance podcast in early July, adding: “I think there’s a lot of upside, I’m pretty confident about the price upside.” (CCN) On the funding controversy, his rebuttal was categorical: “In my opinion, zero chance of this ‘crisis’ happening for ETH.” The asymmetry worth noting: the man making the $5 trillion argument also runs the vehicle whose 5.62 million ETH would be the argument’s largest beneficiary — conviction and exposure are the same trade here.

The numbers: $7,500 hope, $1,198 fear, $750 tail

Scenario Target vs $1,576 price Anchor
Fundstrat public base $12,000 +661% Tom Lee’s 2026 base case; $5tn network thesis
Bull case $7,500 +376% Standard Chartered, end-2026 institutional target
Citi base (cut) $3,175 +101% Reduced from $4,304 on regulatory and on-chain weakness
Fundstrat private 1H model $1,800–$2,000 +14% to +27% Wu Blockchain-documented internal outlook — already undercut
Bear case $1,198 −24% Citi recessionary scenario
Kalshi tail <$750 −52% or worse 18% market-implied probability for 2026

Sources: CoinGecko expert survey (July 2026); Wu Blockchain Substack; Yahoo Finance/Kalshi (June 22, 2026). Table compiled July 17, 2026.

The synthesis the individual targets hide: ETH at $1,576 trades below every published sell-side scenario except the explicit recession case — a position none of the equity names in this series occupies. When we mapped HIMS’s $40-versus-$21 spread, the market price had outrun the analyst average; when we broke down APLD’s standoff, even the bear case sat above spot. Ethereum is the APLD setup at asset-class scale — the price has already paid out most of the bear thesis, so the live argument is not $7,500 versus $3,175 but whether the $1,500 floor the market keeps testing holds against the Kalshi tail. Prediction-market pricing is the honest tell precisely because it is capital at risk rather than a research PDF: 18% below $750 means the market assigns nearly one-in-five odds to an outcome no bank has published.

Quick Take: The ETH price at $1,576 sits below every published sell-side scenario except Citi’s explicit recession case. The bull argument is no longer about hitting $7,500 — it is about the market price merely closing the gap to Citi’s own reduced $3,175 target, a double. The bear argument is no longer about targets at all — it is Kalshi’s 18% odds of sub-$750, a tail that only fires if ETF outflows resume and the funding controversy escalates into visible developer attrition.

The extreme end of the bull distribution deserves its own line, because it reframes what “bull case” means here. In June, Lee told CoinDesk that ETH could ultimately reach $250,000 as corporate validators take over network security economics — an argument about Wall Street running validator infrastructure, not a price target in any conventional sense, per CoinDesk. Even the podcast version implies numbers the street will not print: a $5 trillion network value against roughly 120.7 million ETH in circulating supply arithmetically implies a per-coin ETH price above $41,000 — CCN ran exactly that division when the claim landed. The distance between $41,000-implied and $1,576-actual is not a forecast disagreement; it is two different theories of what the asset is. That is why this bull/bear page reads differently from the equity entries in the series: nobody arguing about HIMS thinks it might be mispriced by 26x.

The regulatory layer: legislation stalls, ETFs wait on staking

Citi’s target cut named the tension directly: US crypto market-structure legislation — the CLARITY Act framework that would finally split SEC and CFTC jurisdiction — has slowed in the Senate, and with it the institutional-adoption timeline every 2025-era ETH model assumed. The second regulatory front is the staking question inside the ETF wrapper: the SEC’s fast-track listing regime has processed spot products while conspicuously stopping short of staking-enabled ones, leaving US ETH ETFs structurally yield-disadvantaged against direct holders — and against every offshore venue that passes staking rewards through. Add FinCEN’s stablecoin-issuer rules taking effect July 18, which formalise the compliance perimeter around Ethereum’s largest use case, and the regulatory picture is the push-pull in its purest form: the rails Ethereum settles are being legitimised faster than the asset that secures them.

The offshore contrast sharpens the point. Japan this week folded crypto into its securities law framework and cut the tax on crypto gains to a flat 20% — the kind of institutional-grade treatment US legislation keeps deferring — while the EU’s MiCA regime has already forced its authorisation cliff, with roughly 210 firms licensed and hundreds winding down. Jurisdictions are converging on treating Ethereum-based markets as regulated capital markets; the US, Ethereum’s deepest pool of ETF capital, remains the one still arguing about which agency owns the file. Every quarter that gap persists is a quarter the Citi thesis — regulatory drag suppressing the ETH price — stays live.

What happens next: three dates decide the floor

Prediction one: the $1,500 floor gets tested before Labor Day, and holds only if ETF outflows stay decelerating. The causal chain runs through the flow data — eight weeks of outflows ended in mid-July; if Ether funds flip to sustained inflow alongside Bitcoin’s, the mechanical seller disappears and $2,000 gets retaken; if outflows resume, Citi’s $1,198 is the printed magnet below.

Prediction two: the funding-crisis narrative resolves within Van Epps’s own 3-to-9-month window, one way or the other. Either the new institutional structures (Etherealize, Ethereum Institutional) formalise a development-funding backstop — likely with BitMine-style treasury capital involved — or a visible core-dev departure turns a governance subplot into a price event. Watch for an announcement before the November window closes.

Prediction three: the sell side re-marks toward the market, not away from it. Citi’s cut from $4,304 to $3,175 was the first institutional capitulation; expect Standard Chartered’s $7,500 to survive on paper while quietly acquiring conditions, because a bank abandons a headline target only after the narrative that justified it dies. The cleaner signal will be Kalshi’s sub-$750 contract: if that probability compresses below 10% while price recovers $2,000, the tail risk is closing and the bull/bear spread renormalises — the same market-versus-street convergence FinanceFeeds tracks across the Ethereum price prediction hub.

FAQ

What is the bull case for ETH in 2026?
Standard Chartered’s $7,500 end-2026 target is the institutional bull anchor — +376% from July’s $1,576 — built on tokenisation and stablecoin settlement growth. Fundstrat’s Tom Lee goes further, publicly arguing Ethereum “could be a $5 trillion network” within a few years, with a $12,000 base case.

What is the bear case for ETH?
Citi’s recessionary scenario at $1,198 (−24%) is the published bear floor, but Kalshi’s prediction market prices an 18% chance ETH trades below $750 in 2026 — a tail no sell-side desk has printed, driven by ETF outflows, stalled US legislation and Ethereum’s development-funding controversy.

Why is Ethereum down 46% in 2026?
Eight straight weeks of ETF outflows (Ether funds lagging Bitcoin’s recovery), Citi-cited weakness in on-chain activity, slow progress on the CLARITY Act market-structure bill, and a governance-funding controversy around core development have compounded into a repricing from the 2025 highs.

What is the Ethereum funding crisis?
Former Ethereum Foundation contributor Trent Van Epps warned of “a slow-burning funding crisis within the next 3-9 months,” citing ~$30 million in annual core-development needs. Tom Lee’s rebuttal: “zero chance of this ‘crisis’ happening for ETH.” Resolution of that dispute is one of the second half’s binary catalysts.

Who is buying ETH during the drawdown?
Corporate treasuries, led by BitMine — chaired by Tom Lee — which held 5.62 million ETH (~$9.7 billion) as of June 15 and added 76,881 ETH in one June week, while ETF investors were still net sellers of Ether funds.

Is the ETH price cheap at $1,576?
Relative to the published target set, unambiguously: the market trades 24% above only one scenario (Citi’s $1,198 recession case) and below everything else, including Citi’s own $3,175 base. Relative to realised fundamentals — ETF outflows, softer on-chain activity, unresolved development funding — the price is the market’s honest verdict. “Cheap” here is a bet that the flow reversal of mid-July persists.

Will ETH go back to $2,000?
$2,000 is the technical ceiling analysts call the “biggest obstacle” on the recovery path — and even Fundstrat’s private first-half model ($1,800–$2,000) treated it as the pullback zone. Sustained ETF inflows are the cleanest trigger; resumed outflows point the market back toward Citi’s $1,198 scenario first. Either way, expect the $2,000 fight to resolve before the September Fed meeting — the macro date every crypto flow model now keys on.

Most networking in the online trading industry happens around conferences. Conversations are squeezed between panel sessions, scheduled meetings and exhibition stands, often competing with packed agendas and hundreds of other attendees. Finance Beach Mixer was built around a different idea: remove the conference altogether and make networking itself the main event.

The inaugural edition took place on July 10 at Lasmari Beach Bar in Ayia Napa, Cyprus, bringing together professionals from across the brokerage, liquidity, payments and financial technology sectors for an afternoon centred entirely on relationship building. FinanceFeeds served as the exclusive media partner, while Broctagon Prime and 26 Degrees supported the event. The concept was developed by Sonata Naujokaitė through expo-consulting, a consultancy specialising in exhibition and event strategy for financial services companies.

Video recap:

Moving Industry Networking Beyond Limassol

Cyprus has long been one of the industry’s principal hubs, with most brokerage events, conferences and networking gatherings taking place in Limassol. Finance Beach Mixer deliberately broke with that pattern by moving to Ayia Napa, asking attendees to leave the familiar conference circuit behind in favour of a more relaxed setting on the island’s eastern coast.

The change of location was intended to do more than provide a different backdrop. Rather than arriving between meetings at a large expo, participants travelled specifically for the event, creating an environment where conversations became the day’s primary focus instead of something fitted around a conference schedule.

“I picked Ayia Napa because this side of Cyprus never gets shown properly; everyone knows the touristy image, not the real beauty of it. And I knew if people committed to driving over an hour each way, they’d arrive in a completely different mindset,” said Naujokaitė, founder of expo-consulting and creator of Finance Beach Mixer.

That approach appeared to resonate with senior executives. Around 70% of attendees were founders, chief executives and other senior decision-makers, producing a guest list weighted towards professionals responsible for strategic partnerships, commercial development and business growth across the online trading ecosystem.

Designing Networking Rather Than Leaving It To Chance

Unlike traditional conferences, where networking often develops organically between sessions, Finance Beach Mixer introduced a structured networking challenge at the start of the afternoon. Every participant received colour-coded wristbands identifying their area of the industry, together with networking cards encouraging them to meet representatives from different business segments.

The objective was simple: encourage attendees to step outside their existing professional circles. Many participants already recognised one another from previous conferences or knew each other only through emails, LinkedIn or business meetings. The challenge provided a practical reason to begin conversations that might otherwise have been postponed or overlooked.

Because attendees represented a broad cross-section of the industry, conversations naturally extended across multiple disciplines. Brokers met technology providers, payment companies connected with liquidity specialists, infrastructure firms spoke with commercial executives, while media representatives, consultants and service providers were equally drawn into the networking activity.

Three participants shared the Best Networker title after each introducing themselves to at least 14 new industry contacts during the challenge. Hana Dobrecka of YCM Invest, Antonis Nicholas of Broctagon Prime and Nick Assimenos of Finance Magnates shared the top prize, earning a jet ski experience after finishing level on points.

From Introductions To Longer Conversations

Once the networking challenge concluded, the structured element of the event gave way to a buffet lunch overlooking the Mediterranean before attendees continued discussions throughout the afternoon on the beach. The progression from organised introductions to informal conversations formed a central part of the event’s design, allowing relationships established during the challenge to develop naturally without the interruptions typically associated with conference programmes.

With no presentations, keynote speeches or exhibition booths competing for attention, participants remained focused on conversation. Instead of moving between meeting rooms or rushing to the next session, attendees were able to continue discussions at their own pace, creating an atmosphere that differed from the shorter interactions often associated with large industry expos.

For companies operating across brokerage, fintech, liquidity, payments and trading technology, those conversations often represent the starting point for future partnerships. Finance Beach Mixer sought to create more opportunities for those introductions by reducing many of the logistical constraints found at larger industry events.

A Different Addition To The Industry Calendar

The online trading industry continues to rely heavily on conferences to bring together brokers, technology providers, service firms and institutional participants. Finance Beach Mixer explored a different format, one built around a curated audience and a schedule where networking was not a secondary activity but the event’s primary purpose.

Whether similar formats become a more regular feature of the industry’s calendar remains to be seen. The inaugural edition nevertheless demonstrated demand for smaller gatherings focused on meaningful introductions, bringing together a predominantly senior audience in an environment designed to encourage longer conversations than the exhibition floor typically allows.

Salesforce stock has plunged by more than 50% from its December 2024 peak as concerns about its growth outlook have intensified. Its market capitalization has fallen from more than $347 billion to about $136 billion, and the selloff could continue as investors remain concerned about the company’s strategy and long-term growth prospects.

Salesforce stock has dropped amid SaaSpocalypse fears

CRM stock has been in a steep decline over the past few years as concerns about its growth have escalated. Recently, the stock has dropped because of the rising SaaSpocalypse fears. 

SaaSpocalypse is a relatively new term referring to fears that AI agents will replace traditional software and the “per seat” pricing model. A good example of this is what Starbucks is doing. 

According to Bloomberg, the company is now building its own AI-assisted replacement for a Microsoft system that tracks inventory and an IBM solution that manages maintenance. It aims to save the $400 million it spends annually on software.

The fears in the software industry escalated this week after IBM published its financial results. IBM said that its business slowed as customers reprioritized their capital expenditure, redirecting it towards hardware purchases like servers and memory.

Salesforce’s organic growth has been slowing for a while. The most recent results showed that its revenue rose by 13% in the first quarter. While this growth is solid for a company that has been in business for years, it was not organic. Its $11.1 billion revenue included $444 million from Informatica, a company it acquired in a $8 billion deal.

The company has been one of the most acquisitive ones in the US. It has spent billions of dollars acquiring firms like Own Company, Fin, Bluebirds, Tableau, and Slack.

Analysts expect that Salesforce’s business will remain under pressure in the coming months. The average estimate is that its revenue jumped by 10% in the last quarter to $11.32 billion. Its annual revenue is expected to be $46.1 billion, followed by $50.4 billion next year. 

Bargain or a value trap?

At face value, there are signs that Salesforce stock has become a bargain. For one, its Non-GAAP forward price-to-earnings ratio has dropped to 11.8, well below the sector median of 24. Its five-year average stands at 24. 

Similarly, the forward PEG ratio stands at 0.73, also lower than other companies in the tech industry. The challenge, however, is that these valuation metrics include the extra funds made from its Informatica buyout. 

As a result, the company will need more growth catalysts over time. One of this catalysts will be its Agentforce and data segments, whose annual recurring revenue soared to $3.4 billion, a 200% jump. It has deployed over 3.8 billion Agentic Work Units (AWU) across Agentforce and Slack.

READ MORE: Salesforce stock falls after KeyBanc downgrade on AI growth concerns

CRM stock technical analysis

Salesforce stock chart | Source: TradingView

The weekly chart shows that the CRM share price has slumped in the past few years, moving from a record high of $367 to a low of $146. It remains below the 50-week Exponential Moving Average (EMA).

The stock has also remained below the Supertrend indicator and the 78.6% Fibonacci Retracement level. 

Therefore, the stock will likely remain under pressure in the near term. In this, it may drop and retest the year-to-date low of $146. 

In the long-term, however, the stock will likely bounce back as investors buy the dip in software stocks. 

The post Salesforce stock has slumped amid SaaSpocalypse concerns: what next? appeared first on Invezz

It’s rare these days for me to feel anything but frantic. I cover AI for a living, after all.

But sometimes I just want to let loose, and apparently that means cracking open a can of Coke and eating some fried chicken.

Yes, Coke, as in the dark soda loaded with sugar. So, to the GLP-1 crowd and fitness guys: sue me.

What Coca-Cola fans like me appreciate is that it’s built an empire on giving the people what they already know and love. That makes its latest move especially interesting.

The beverage giant is revisiting an idea that proved a clear misfire at the time, but the market may have evolved dramatically since then.

What fell flat on its face the first time could now land in a much friendlier environment, particularly as Gen Z chases bolder flavors and social-media-driven drink trends.

Coca-Cola may be betting the market is ready for spicy soft drinks

Coca-Cola seems as if it isn’t done experimenting with heat after all.

The beverage giant filed a trademark application on July 9 for the name “Spricy,” saying it has a “bona fide intention” to use it for soft drinks, according to FoodDive

Whether the name suggests a product equivalent to Coca-Cola Spiced 2.0, or a possible spicy Sprite-related drink, remains to be seen.

The U.S. Patent and Trademark Office is expected to review the application within five to six months.

More Restaurants:

Trademark attorney Josh Gerben said the filing gives Coca-Cola a priority date that can prevent competitors from adopting the same or a similar name. 

As he explained in a blog post, even if Coke receives conditional approval, “the company would ultimately need to begin selling products under the ‘Spricy’ name before the trademark can be fully registered.”

And it seems the market might be a lot more receptive this time.

According to Keurig Dr Pepper’s 2026 State of Beverages report, 58% of Gen Z and Gen Alpha consumers are interested in unexpected flavors, while 57% favor globally inspired options, and 56% are drawn to limited-edition drops.

Additionally, social media is also shaping what younger consumers are willing to try. An Attest survey conducted in early 2026 found that 56% of Americans ages 18 to 27 use TikTok daily, while the same percentage said social media content influences their food and beverage purchases.

That’s why Coca-Cola might be reviving an idea for an audience that now appears far more willing to embrace strange, limited-time, and social-media-ready flavors.

Coca-Cola filed for the “Spricy” trademark after discontinuing Coca-Cola Spiced last year.

Porzycki&sol;NurPhoto via Getty Images

Why Coca-Cola Spiced fell flat

Coca-Cola Spiced was a bold attempt at the time to make the 140-year-old beverage giant feel new, but the product appeared to move faster than consumer demand.

Coca-Cola developed the raspberry-flavored soda in just seven weeks before discontinuing it later in 2024, according to The Food Institute

Though that speed helped Coke reach shelves more quickly, it also left the business little time to build a clearer identity around the drink.

“What’s the brand promise between Coca-Cola and its products? It’s trust. People know Coke, it’s established, and people just want it to keep doing what it does best,” Matthew Herbert, co-CEO of brand analytics firm Tracksuit, told The Food Institute.

The bigger issue was likely a mismatch between what consumers expect from Coca-Cola and what the company tried to sell them.

Interestingly, Coca-Cola Spiced disappeared just as TikTok’s “swicy” trend was taking off. 

It was around that time, a couple of years ago, when Dua Lipa’s viral Diet Coke mix with pickle juice and jalapeños drew millions of views, while Starbucks leaned into the same sweet-and-spicy craze with its Spicy Refreshers

Nevertheless, despite interest from the younger demographic, Coca-Cola likely pulled the product before investing more heavily. 

Coca-Cola might be changing how it innovates

Covering Coca-Cola’s recent limited-time rollouts, it seems the beverage giant has learned from past missteps, such as Coca-Cola Spiced, by taking a more disciplined approach to innovation. 

With Freestyle machines in particular, Coca-Cola can test out demand, create scarcity, and collect consumer feedback before placing bigger bets. 

Essentially, Freestyle has become a test kitchen, marketing platform, and consumer-data machine, with Coke launching exclusive flavors recently at Wingstop and Universal Kids Resort.

So we could see a new spicy beverage being rolled out much more cautiously. A trademark filing does not guarantee a product launch, though it gives Coke room to test the idea without committing the way it did previously. 

Nevertheless, the management has made it clear that innovation remains critical to growth. “Innovation contributed strongly to revenue growth,” CEO Henrique Braun said during Coca-Cola’s Q1 earnings call.

“We’ve been very consumer-centric about how to bring innovation to each customer,” he clarified, however. 

Braun also suggested the company has learned from earlier misses, saying Coke is bringing “more insights and discipline on managing innovation and the success rates over time.”

Related: Coca-Cola’s new flavors reveal larger strategy

The Financial Conduct Authority has started regulating Buy Now Pay Later in the UK, requiring third-party lenders to assess whether customers can afford repayments before extending credit and bringing a market used by almost 11 million adults into the consumer credit framework for the first time.

The rules took effect on 15 July 2026 and apply to newly issued deferred payment credit agreements where the lender is separate from the retailer. Providers must now be authorised by the FCA or operate under a temporary permission, comply with the Consumer Duty, explain repayment terms clearly, support customers in financial difficulty and allow eligible complaints to be taken to the Financial Ombudsman Service.

The reforms give BNPL users protections that apply across other regulated credit products, including proportionate affordability checks before borrowing and, in some cases, the right to seek a refund from the lender under Section 75 of the Consumer Credit Act. Agreements entered into before 15 July remain outside the new regime, while retailers that provide their own credit continue to benefit from an exemption.

The change brings the UK closer to the European Union’s revised Consumer Credit Directive, which expressly brings many BNPL schemes within consumer credit regulation. The UK and EU frameworks are not identical, but both are moving away from treating short-term, interest-free instalment products as a separate category requiring fewer protections than other forms of borrowing.

A £13 Billion Market Comes Under FCA Oversight

BNPL has grown from a relatively small checkout option into a significant part of UK consumer credit. The FCA said the market expanded from £60 million in 2017 to more than £13 billion in 2024. Its Financial Lives Survey found that 20% of UK consumers, equivalent to 10.9 million adults, used BNPL in the 12 months to May 2024.

The product initially gained traction by allowing shoppers to divide purchases such as clothes, electronics and furniture into several interest-free payments. Its use has since spread into routine household spending. Research published by Fair4All Finance found that one in five financially struggling or financially squeezed BNPL users had used the product for essential purchases such as groceries and bills.

The expansion created a regulatory gap. Consumers could accumulate multiple agreements from different lenders without the same affordability protections, complaint rights and supervisory standards that apply to credit cards and personal loans. The FCA said repeated borrowing had sometimes left customers without a clear view of what they owed, contributing to missed payments, late fees and worsening financial circumstances.

Under the new regime, lenders must carry out checks proportionate to the amount, product and customer circumstances. The FCA has not prescribed one universal assessment for every transaction. Firms can tailor their approach, but they must be able to show that their lending decisions are responsible and that customers can afford the repayments without creating financial harm.

The Next Test Is Whether Checks Disrupt Checkout

For BNPL providers and retailers, compliance is only part of the challenge. The commercial test is whether lenders can conduct the required assessments without undermining the fast checkout experience that helped BNPL grow.

Radi El Haj, Chief Executive Officer at payments infrastructure provider RS2, said affordability checks should be embedded within the transaction rather than added as a separate stage after the customer chooses BNPL.

“Affordability checks can’t be a separate step tacked onto checkout. That’s where lenders will lose customers. They need to happen instantly, as part of the transaction itself, using the same real-time data lenders already rely on for fraud checks. Do that well and the customer barely notices. Do it badly and they abandon the basket.”

His argument shifts the focus from whether lenders comply to how they comply. A provider that requires customers to leave checkout, submit extensive information or wait for a manual decision risks losing the sale even when the applicant ultimately qualifies. Lenders with real-time decisioning systems may be able to assess affordability using customer data, credit information, account history and risk indicators while keeping the process within the existing payment journey.

El Haj compared the change with the implementation of Strong Customer Authentication under the revised Payment Services Directive. Some merchants and payment firms initially treated the additional authentication requirement as a compliance step separate from checkout design, contributing to failed payments and customer abandonment. Others used exemptions, risk-based authentication and improved interfaces to reduce disruption.

“We saw something similar play out with PSD2 and Strong Customer Authentication a few years back. Plenty of firms treated it as a box-ticking exercise and ended up with checkouts that dropped customers left and right. The firms that treated it as a design problem came out the other side with smoother journeys than they started with. I’d expect BNPL regulation to sort providers the same way.”

The comparison has limits because affordability assessments and payment authentication serve different purposes. Both, however, require providers to introduce regulatory controls at a point in the customer journey where delays and additional steps can reduce conversion. The firms best able to combine compliance, data and payment orchestration may therefore gain an advantage over providers relying on fragmented systems.

Up To 30% Of Existing Users Could Be Rejected

The protections may also reduce access for consumers who previously used BNPL without undergoing a regulated affordability assessment. Fair4All Finance estimates that between 10% and 30% of current users could be rejected once the regime is fully implemented.

The organisation said exclusion is likely to be concentrated among consumers in financially precarious positions, including people who use interest-free instalments to manage cash flow. Its research found that 41% of BNPL users had struggled to make a repayment, while around two in five of those who experienced repayment difficulty had cut back on essentials.

Santosh “San” Nakra-Shah, Co-founder and Managing Partner at ChilliMint Europe, said the regulation is overdue but warned that rejecting a BNPL application does not remove the applicant’s need for short-term credit.

“What worries me is the unintended effects of these regulations. Fair4All Finance estimates the stricter affordability checks could exclude 10-30% of current users from BNPL altogether. That need for quick, flexible credit doesn’t evaporate just because access tightens. It goes looking for a new front door, and people don’t always choose a safer one once theirs closes.”

That creates what Fair4All Finance describes as an exclusion paradox. Preventing unaffordable borrowing protects consumers only when those rejected do not replace BNPL with a higher-cost or less regulated product. Some could turn to overdrafts, credit cards, high-cost lenders or unlicensed credit if affordable alternatives are unavailable.

The FCA has acknowledged that some regular BNPL customers may find the product harder to access. It argues that lending should not proceed when repayment would worsen a consumer’s financial position and that proportionate checks are necessary to prevent unsustainable debt.

Nakra-Shah said the next phase of the policy debate should consider where excluded demand moves.

“I see stronger regulation as a genuinely positive step, but the debate feels incomplete. Demand for short-term credit won’t disappear when BNPL becomes harder to access, so are we solving the problem, or just moving it somewhere less visible? As the market evolves, are we paying enough attention to the consumers who may end up caught in the middle?”

Consumer Protection Could Strengthen Trust In BNPL

The rules may reduce approval rates, but they could also make BNPL more acceptable to consumers who were previously concerned about weak protections. Users will receive clearer information before borrowing, including payment dates, amounts and the consequences of missing an instalment. Lenders must provide appropriate help when customers experience financial difficulty, which can include accepting lower repayments or allowing more time to pay.

Consumers can now take complaints relating to regulated agreements to the Financial Ombudsman Service. Some purchases will also qualify for Section 75 protection, allowing customers to pursue the lender when goods or services are misrepresented, faulty or not supplied, subject to the statutory conditions.

El Haj said those protections could improve the sector’s reputation and support providers capable of meeting the higher operational standard.

“There’s a genuine upside here too. Section 75-style protections and access to the Ombudsman should build real trust in a product that’s had a bit of an image problem, which in turn should grow the market for the lenders doing this properly. But it raises the bar on infrastructure. Real-time decisioning, clean audit trails and BNPL providers actually talking to the rest of the payments stack aren’t optional extras anymore.”

The regulatory transition could also change the competitive structure of the market. Larger providers have had more time and resources to prepare credit assessment, reporting, complaints and customer support systems. Smaller lenders face the same conduct requirements while operating on transactions that often generate limited revenue, potentially increasing pressure to partner with larger platforms, change their products or leave the market.

BNPL Competition Moves From Frictionless Credit To Frictionless Compliance

The rules do not end the commercial case for BNPL. Interest-free instalments can help customers spread costs and manage irregular cash flow when the borrowing remains affordable. The FCA has said it wants the sector to continue innovating and growing sustainably rather than restricting access for customers who can repay.

What changes from today is the basis of competition. Providers previously competed mainly on merchant distribution, approval speed, customer reach and the simplicity of the checkout experience. They must now combine those features with affordability assessments, regulatory reporting, audit trails, financial difficulty support and Ombudsman exposure.

The strongest providers will be those able to meet those obligations without turning a fast checkout option into a slow credit application. That requires affordability data, fraud controls, credit decisioning and payment processing to operate as one connected system rather than a series of separate checks.

The longer-term risk is that regulation divides the market between customers who retain access to a safer BNPL product and those pushed toward more expensive borrowing. The longer-term opportunity is that consumer protections make BNPL a more trusted and sustainable part of the credit market.

The rules settling that balance began today. Their impact will be measured not only by complaint numbers and default rates, but also by checkout conversion, approval rates, provider exits and where consumers denied BNPL seek credit next.

US stocks opened higher on Wednesday after investors responded to another softer-than-expected inflation report and a fresh round of corporate earnings.

Chip stocks fell even after upbeat guidance from ASML.

The Dow Jones Industrial Average added roughly 148 points, or 0.28%.

The S&P 500 rose 0.47%, while the Nasdaq Composite gained about 0.67%.

The gains came after data showed that the Producer Price Index (PPI) unexpectedly declined 0.3% in June, compared with expectations for no monthly change.

The report followed Tuesday’s weaker-than-expected Consumer Price Index reading, reinforcing expectations that inflationary pressures may be easing.

Market participants reduced expectations for an immediate Federal Reserve interest rate increase following the latest inflation data.

According to CME’s FedWatch Tool, the probability of a rate hike at the Fed’s July meeting fell to around 16%-17%, down sharply from more than 40% before Tuesday’s CPI report.

However, traders continued to expect at least one rate increase later this year, with markets assigning a high probability of a September hike.

Investors were also awaiting the second day of Federal Reserve Chair Kevin Warsh’s testimony before Congress after he cautioned on Tuesday that a single inflation reading was not sufficient to declare victory over rising prices.

Corporate earnings remain in focus

Second-quarter earnings continued to shape market sentiment, with another round of financial companies reporting results.

BlackRock shares climbed more than 7% in trading after the asset manager reported quarterly earnings that exceeded analyst expectations, supported by higher client asset values during the market rally.

Morgan Stanley also topped Wall Street profit estimates for the second quarter, benefiting from stronger mergers and acquisitions activity. Its shares traded modestly higher before the opening bell.

The strong bank results helped reinforce optimism surrounding the early stages of the earnings season.

Investors are closely monitoring corporate earnings after the S&P 500 has gained more than 10% this year and closed Tuesday less than 1% below its June record high.

Elsewhere, PayPal surged nearly 15% in trading after Reuters reported that payments company Stripe and private equity firm Advent International had jointly offered to acquire the company for $60.50 per share, representing a significant premium to its previous closing price.

Not all earnings reactions were positive.

Elevance Health fell 11% despite raising its annual profit forecast, as investors viewed the revised outlook as falling short of expectations.

Chip stocks falls even as ASML raises outlook

Semiconductor reversed premarket gains after ASML raised its financial outlook for 2026 for the second time this year, reinforcing confidence in continued artificial intelligence-driven demand.

The VanEck Semiconductor ETF was in red. ASML rose around 1%, while Intel and Lam Research fell more than 0.5%.

Despite the improved inflation outlook, geopolitical developments continued to limit broader market enthusiasm.

Oil prices remained elevated after the US military launched another round of strikes against Iran.

West Texas Intermediate crude futures rose about 0.6% to trade above $79 per barrel, while Brent crude futures gained roughly 0.7% to trade above $85 per barrel.

The post Dow rises 140 points as softer inflation, BlackRock, PayPal lift US stocks appeared first on Invezz

Through the first six months of 2026, 372 larger U.S. companies filed for bankruptcy protection, the highest first-half total since 2010, S&P Global Market Intelligence reported.

Yet the bond market barely flinched, and a growing pool of private capital moved toward the wreckage with open checkbooks rather than clenched fists.

Distressed-debt investors are treating the filings as a buying opportunity. The disconnect between bankruptcy volume and market calm suggests where credit conditions are heading.

Credit spreads tighten even as bankruptcy filings climb

The spread on the five-year CDX (Credit Default Swap Index) North American High Yield index, a key measure of how much extra yield investors demand to hold riskier corporate debt, fell to about 304 basis points by the end of June, S&P Global noted.

That was a sharp retreat from the 406-basis-point level reached in March, when the Iran conflict and concerns about AI disruption to software companies briefly unsettled markets, Neuberger Berman and Guggenheim Investments noted in separate outlook reports.

In practical terms, a tightening spread means bond investors grew more comfortable lending money to lower-rated companies over the second quarter, even as distressed firms continued entering court protection. 

Andrew Glenn, managing partner at Glenn Agre Bergman & Fuentes, expects shrinking liquidity in private credit to drive a wave of court-supervised restructurings.

Once there are withdrawals from private credit funds and market liquidity dries up, you’re going to see more in-court restructuring activity…What you are going to see as time goes on is less liquidity, more demand for financial and operational restructurings and more in-court activity as a result

The ICE BofA US High Yield Index option-adjusted spread was near 269 basis points as of mid-July, well below its 20-year average of about 490 basis points, according to Federal Reserve Economic Data.

Credit spread behavior has real downstream effects on borrowing costs for auto loans, credit cards, and mortgages, since corporate bond pricing shapes the broader lending environment in which banks operate.

Industrial and healthcare companies drive the filing surge

Industrial companies accounted for the largest share of filings through June, with 50 petitions, followed by 35 from consumer discretionary and 26 from healthcare, according to S&P Global data.

In June alone, industrials and healthcare each filed at least seven petitions, while the financial sector contributed five.

More Bankruptcy:

Small businesses faced even steeper pressure, with 1,663 smaller firms filing for protection during the first half of 2026, a 50% year-over-year jump, bankruptcy services platform Epiq AACER confirmed

Amy Quackenboss, executive director of the American Bankruptcy Institute, attributed the surge to higher borrowing costs, increasing expenses, and geopolitical volatility, which she said are leading more debtors to seek restructuring.

Industrial, healthcare, and small businesses fueled a sharp rise in bankruptcy filings as higher borrowing costs and economic pressures strained companies.

Hispanolistic&sol;Getty Images

Distressed-debt funds amass $100 billion to buy troubled assets

Opportunistic, special situations, and distressed-debt funds have collectively amassed more than $100 billion in new capital over the past two years, with the ten largest funds currently raising nearly $50 billion more, according to WithIntelligence

That capital is positioned to purchase distressed corporate loans and bonds at steep discounts, often in the range of 60 to 80 cents on the dollar, according to Brian Peters’s industry analyses of recent distressed transactions.

Victor Khosla, founder of Strategic Value Partners, told the Financial Times that the current environment represents the largest opportunity for distressed-debt investing since the 2008 financial crisis.

Payment-in-kind structures may be masking deeper borrower problems

The gap between headline bankruptcy counts and investor appetite may not be as reassuring as it appears. 

As of the fourth quarter of 2025, about 6.4% of private credit loans carried so-called bad payment-in-kind provisions, under which lenders accepted deferred interest rather than cash because borrowers could not meet their obligations. 

The figures come from Lincoln International data and have more than doubled since 2021, as Lincoln International treats them as a shadow default indicator.

This suggests that real distress in private credit portfolios may run closer to 6%, roughly three times the publicly reported default rate of about 2%.

Restructuring attorneys expect a second-half wave of large filings

Glenn described the environment in a May interview with S&P Global as a “calm before the storm” ahead of a larger restructuring cycle.

Glenn told S&P Global that macroeconomic factors, including elevated interest rates weighing on highly leveraged companies, have not yet led to the next round of major Chapter 11 cases, but he projected significantly more court-supervised restructurings in the second half of the year.

PwC’s 2026 global private credit survey, which polled more than 120 portfolio managers, reached a similar conclusion. 

PwC described the asset class as entering its first “test” as a major asset class, noting that while most managers remain positive about growth, 64% cite borrower defaults and credit losses as an expected drag on 2026 fund performance.

For now, rising bankruptcies and tight credit spreads continue to coexist. Whether that changes depends on how much of the $100 billion in distressed capital gets deployed in the second half of 2026, and how many of the borrowers PwC’s surveyed managers flagged actually default.

Related: Leading energy company files for chapter 11 bankruptcy

Ethereum cryptocurrency can be expected to rise to the next round resistance level 2000.00 (target for the completion of the active impulse wave C).

  • Ethereum broke resistance area
  • Likely to rise to resistance level 2000.00

Ethereum cryptocurrency recently broke the resistance area located between the strong resistance level 1835.00 (which stopped the previous short-term correction a in the middle of June, as can be seen from the daily Ethereum chart below) and the 38.2% Fibonacci correction of the downward impulse from the start of May. The breakout of this resistance area accelerated the active minor impulse wave C of the intermediate ABC corrective wave 2 from the start of June.

Given the strength of the active impulse wave C and the bullish sentiment seen across the crypto markets today, Ethereum cryptocurrency can be expected to rise to the next round resistance level 2000.00 (target for the completion of the active impulse wave C).

The subject matter and the content of this article are solely the views of the author. FinanceFeeds does not bear any legal responsibility for the content of this article and they do not reflect the viewpoint of FinanceFeeds or its editorial staff.

The information does not constitute advice or a recommendation on any course of action and does not take into account your personal circumstances, financial situation, or individual needs. We strongly recommend you seek independent professional advice or conduct your own independent research before acting upon any information contained in this article.

 

 

The Commodity Futures Trading Commission has accused a North Carolina commodity pool operator of orchestrating a $14 million investment fraud that allegedly concealed catastrophic trading losses through fabricated account statements and Ponzi-like payments to investors. The civil enforcement action highlights the regulator’s continued focus on fraudulent commodity pools that increasingly blur the line between traditional futures trading and digital assets.

According to a complaint filed in the U.S. District Court for the Western District of North Carolina, Trevor L. Vernon and his company, Argent Capital Management LLC, raised more than $14 million from at least 60 investors between March 2022 and February 2026 by promoting what the CFTC describes as a fraudulent commodity pool. The agency alleges investor funds were supposed to trade equity index futures, options on futures and crypto assets, but instead generated sustained losses while investors received fabricated performance reports showing fictitious profits.

The lawsuit is the latest in a series of CFTC enforcement actions targeting commodity pool fraud, an area that has become increasingly prominent as fraudsters combine traditional derivatives products with cryptocurrencies to attract retail investors seeking higher returns.

Investors Allegedly Received False Account Balances

The CFTC alleges Vernon marketed himself as a highly successful trader and represented that Argent Capital Management consistently generated exceptional investment performance.

According to the complaint, those claims bore little resemblance to reality.

The regulator alleges the commodity pool suffered “consistent and catastrophic losses” throughout the relevant period, while investors continued receiving monthly emails and quarterly performance updates reporting steadily increasing account balances that did not exist.

By allegedly fabricating performance statements, the CFTC says the defendants concealed the true financial condition of the pool and encouraged existing investors to remain invested while attracting new participants.

CFTC Alleges Ponzi-Like Scheme

Beyond the alleged misrepresentations, the complaint accuses the defendants of misappropriating investor funds.

According to the CFTC, Vernon used money contributed by new investors to make payments to existing participants, creating what the agency describes as a Ponzi-like scheme designed to disguise mounting trading losses and maintain confidence in the investment program.

While Ponzi schemes traditionally involve little or no legitimate investment activity, regulators increasingly use the term “Ponzi-like” when investor funds are commingled and redistributed to conceal losses generated by actual trading operations.

The complaint also alleges Vernon knowingly made false statements during sworn investigative testimony conducted by the CFTC and operated the commodity pool without complying with multiple registration requirements under the Commodity Exchange Act.

Allegations Against Argent Capital Management Details
Funds raised More than $14 million
Investors At least 60
Period March 2022 – February 2026
Products promoted Equity index futures, options on futures and crypto assets
Alleged misconduct Fraud, false performance reports, Ponzi-like payments, misappropriation

Commodity Pool Fraud Remains An Enforcement Priority

Commodity pools operate similarly to investment funds, allowing multiple investors to pool capital for trading commodity interests such as futures, options and swaps. Because investors often rely entirely on the operator to manage trading activity, regulators have historically viewed commodity pools as particularly vulnerable to fraud involving fabricated returns, unauthorized trading and misuse of customer funds.

The emergence of digital assets has created additional opportunities for fraudulent operators. By combining legitimate futures products with cryptocurrencies, fraudsters can market sophisticated investment strategies that are often difficult for retail investors to independently verify.

Over the past several years, the CFTC has repeatedly warned investors to be cautious of commodity pool operators promising unusually consistent or exceptionally high returns, particularly where independent account verification and third-party custodians are absent.

Growing Scrutiny Of Alternative Investment Managers

The case also reflects broader regulatory scrutiny of alternative investment managers operating outside traditional registered fund structures.

Both the CFTC and the Securities and Exchange Commission have increased enforcement activity involving private funds, commodity pools and crypto-related investment programs, with particular attention given to firms that market complex derivatives strategies while failing to provide accurate information regarding investment performance and risk.

In this case, the CFTC is seeking restitution for investors, disgorgement of allegedly ill-gotten gains, civil monetary penalties, permanent trading and registration bans and an injunction preventing further violations of the Commodity Exchange Act.

Why This Matters

The allegations against Argent Capital Management demonstrate that commodity pool fraud continues to evolve alongside financial markets. While cryptocurrencies often dominate headlines, the CFTC’s complaint illustrates that traditional derivatives products remain central to many alleged investment frauds. By combining futures, options and digital assets with fabricated performance reports, fraudsters can create the appearance of sophisticated investment strategies while concealing substantial losses. For regulators, ensuring transparency in pooled investment vehicles remains a critical component of protecting market integrity and investor confidence.


Key Facts

Item Details
Court U.S. District Court for the Western District of North Carolina
Defendants Trevor L. Vernon and Argent Capital Management LLC
Amount raised More than $14 million
Investors At least 60
Assets traded Equity index futures, options on futures and crypto assets
Relief sought Restitution, disgorgement, civil penalties, trading bans and permanent injunction